Mitsui Fudosan tops out next phase of West London’s Television Centre redevelopment

The Ariel is a 25-storey residential tower comprising 167 homes. Image: Credit_Television Centre_The Boundary

The Ariel is a 25-storey residential tower comprising 167 homes designed by AHMM, and Scenery House, a mid-rise residential block of 180 homes designed by dRMM.

Once complete, these two developments will deliver 347 new homes. Both developments are on target for completion during the third quarter of 2027.

The masterplan by AHMM is centred on the reinvention of the iconic Grade II listed Television Centre building with its recognisable rotunda and the creation of new outdoor spaces by landscape architects Gillespies.

These buildings will complete the masterplan and further open up the site to local residents by the creation of a pedestrian connection through to Hammersmith Park via interlinking streets.

“The topping out of Phase 2 of the Television Centre masterplan marks a significant milestone in both the realisation of the original masterplan for the site and the wider White City regeneration area vision to deliver homes throughout the area,” said Takeshi Iwama, chief executive of Mitsui Fudosan UK.

The topping out was marked by a traditional Sake Barrel Breaking Ceremony ‘kagami-biraki’. Following Japanese tradition, representatives from Mitsui Fudosan, development manager Stanhope and main contractor Multiplex, broke open the lid of the sake barrel using a wooden mallet, before a toast to progress on site.